Case Study

Overview

Hyperskill wanted to increase awareness of their interactive, project-based learning platform for building data science skills. They engaged us to produce a video campaign focused on personal stories and highlighting key projects.

Summary

GOALS

  • Spotlight Hyperskill's hands-on, community-driven approach

  • Showcase transformational stories of skills development

  • Drive registrations and course enrollments

STRATEGY

  • Created concise video ads focused on personal narratives

  • Highlighted projects in data science, SQL, and Python

  • SQL: Analytics queries, reporting dashboard, optimization

  • Python: Data visualization, machine learning models, APIs

25% BOOST IN PYTHON AND SQL COURSE ENROLLMENTS