Case Study
Overview
We collaborated with Coursera to offer Coursera's Plus subscription offer for individuals aspiring to excel in the field of data science. This partnership aimed to provide accessible and comprehensive learning resources to help professionals and enthusiasts alike thrive in the data-driven world.
Summary
Leveraging the appeal of studying data science as a gateway to advanced skills, our campaign highlighted a specific certificate on Coursera, leading to over 25,000 plays and culminating in an impressive 122 sales of Coursera's annual subscription. This strategic focus generated $7.2K USD in revenue, demonstrating the campaign's effectiveness in engaging the audience and driving sales through targeted content.
